Wahm Budget Ads

Classified ads are usually regarded as less effective in producing affiliate sales than other advertising. There is a way though, to use classified ads correctly to drive traffic to your website offers and make affiliate sales.

When you are putting together a classified ad, don’t succumb to the urge to make it fancy. You must remember that you are seeking clicks to your site, not trying to sell anything with the ad itself. The best place to begin is at the beginning, with the headline of the classified ad.

The most important part of putting together the headline for your ad is to employ particular words to which your audience will respond. There are certain terms that readers will always pay attention to; use them and your site will get clicks. Some particular words- “cheap”, “free”, “proven”, “shocking”- are certain to get your audience to do as you ask and give you clicks. It is also important that you know which ads are doing well and bringing responses, so be sure you track each ad you submit.

A template for the URL you should use if you use more than one at the same site would be www.yourdomain/?=trackingcode. (A number of three of four digits- long enough to leave room for expansion, short enough to be remembered- should be used as the tracking code.) In a safe place, write down the tracking code that corresponds to each ad. The tracking codes are best when they are a random number. Thus, each code is different. Always use the same tracking code for its assigned ad.

Composing the first line of your ad is the next major task. According to many experts, the best way to make your ad appealing is to state a quantifiable benefit in this line. This benefit should make the reader recognize right away that they have come to the right place. This can be best done by explaining precisely what the product will do for the reader.

Explaining an especially useful feature of the good you’re selling ought to be done in the third line. This can be a unique selling point. You have to keep the reader clicking to the point where he learns the cost and details of your product. The ad should say what is necessary and nothing more. With classified ads, the more words you use, the less likely you are to close a sale.

In fact, using a bigger, more complicated ad will only lessen your chances of success. Writing flowery, verbose prose is counter-productive.

Next you will need places to post your new ads to. The best places to place the ad permit free classified ads and have high traffic volume. Two of the best places to post your classifieds for free are Craigslist.org and Yahoo! Classifieds.

Both of these sites will allow you to post your classifieds for free if you place your ads under the CORRECT TOPICS. Don’t even think about doing otherwise. Your ads will be removed and you may be thrown off the sites unless the ads are in the proper place. And always read the terms of service before posting to these sites.

Follow these instructions, and your online sales will prosper. Increased affiliate sales and greater positive publicity for your promotions will come from taking these simple steps. So start submitting your ads today for more clicks and profits.

Edward M. Brancheau assists people in saving and making money through his website, bankofgreen.com. Advertising helps make money by building your business and one of the secrets to advertising is classified ads. For an orginal version of this and other advertising articles, visit advertising articles.

- Ed Brancheau