Wahm Budget Ads

If you want people to read your marketing material, it’s getting a lot more challenging than it used to be. However, you can utilize techniques and tricks to make it easier to do so than before, too.

It’s no secret that without an effective, attention-grabbing headline, your sales letter can be completely useless. The same goes for email subject lines to convince people to open them.

There are some hypnotic ‘text tricks’ you can use to really make your headlines, titles, and subject lines extra appealing. However, I must warn you that some of these tricks are edgy and not for the faint of heart!

And we’ve used these ourselves, so they work.

Here are 5 very unusual tricks you can use right away to stop anyone in their tracks (if you DARE to use them):

1. Use a fill-in-the-blank headline. For example ‘Write At The Speed Of _____!’ Is there a quicker way to generate curiosity than having a blank in your headline? We’ve yet to discover one.

2. Write your headline backwards. ‘!emoH nwO ruoY ni ot tnaW uoY sA yenoM hcuM sA ekaM’ Many people will want to sit there and figure out what you’re saying, especially if they’re not expecting it.

3. Write two words that appeal, and one totally unrelated one. ‘Money! Freedom! Lizards!’ Humor often combines two or three completely unrelated subjects or ideas.

4. Emphasize specific words by using all capital letters, dashes, or underlining. Take a look at this article’s headline again. Certain keywords can really stand out in your headline or title that will make your readers to subconsciously want to respond favorably.

5. Block one or two words. ‘Make As Much XXXXX As You Want to, in Your Own Home!’ Similar to using the blank in the headline, you instead use a “black box” to block out a word from being seen. This may often grab readers’ attention so that they’re thinking, “What you hiding?”

Once you use these tricks, make sure you explain the title or headline in your opening. Don’t be seen as unprofessional. For example, you could start your opening paragraph by saying, “I see my headline got your attention.” Then go on and explain yourself so the readers understand.

There are a lot of other techniques you can use and come up with on your own. These are just a few of the tricks listed in the ‘Hypnotic Traffic Tools’ bonus report. Use these ideas sparingly as well throughout the body of your content, instead of just keeping to your subject or headlines with them.

Test these out and have a little fun!

Marketing on the internet is not as difficult as you may think. Find legitimate ways to make money online, or how to increase your website traffic at http://www.nitromarketing.com/blog

- Kale McClelland